New General Manager of Sales

November 21, 2022

Cellnet continues to build team for success, appointing new General Manager of Sales

As Cellnet continues to strengthen its position in the ANZ market, it is pleased to announce the
appointment of Greg Morrison to the role of General Manager of Sales.

Cellnet has recently bolstered its sales team with additional resource, extending its national
retail coverage with representation now on the ground in each state. Greg Morrison will provide
sales leadership to the newly strengthened field and national account management team.

Morrison brings to Cellnet a wealth of experience having held senior management roles with
Belkin and Microsoft over a 17-year period. Within his time at Belkin, he was responsible for
transforming his team and business to deliver a high level of success in Consumer Electronics,
telco, and commercial channels. Prior to Belkin, Morrison enjoyed many years of success at
Microsoft being a part of high-performance teams within the consumer space.

“I am excited to be joining the Cellnet team. I have always heard positive things within the
market about Cellnet and look forward to building on that success. They have a great team,
culture and world class distribution facilities accompanying their high-quality range of products.”
– Greg Morrison – General Manager of Sales, Cellnet Group Limited.

“It is an absolute pleasure to welcome Greg onboard as a senior executive and member of the
Cellnet leadership team. Greg’s industry experience and track record of delivering
transformational growth is a perfect fit for Cellnet. Greg has a demonstrated ability to provide
strong focus on sales execution and foster a performance-oriented culture. Our team and brand
partners welcome a leader of Greg’s calibre to realise growth in both traditional and new
channels.” – Dave Clark Chief Executive, Cellnet Group Limited.