Our Companies

Enjoy the benefits of selling our world famous brands by joining WebCell.*

WebCell is Cellnet’s Retailer Portal that allows members to order product from our brand partners. It’s fast, efficient and keeps you up-to-date on all the latest news and product info. * Terms and conditions apply.

Cellnet Group Limited is made up of three distinct companies that source, distribute products and represent market-leading brands of lifestyle technology, including mobile accessories and gaming products into retail, business, and online channels.

Established in 1992, Cellnet listed on the Australian Stock Exchange (ASX) in 1999 and now employs over 70 people across Australia and New Zealand. Cellnet is one of the largest accessory specialist distributors in the region. Cellnet’s success is derived from its unique managed services model, combining world-leading brands, its 3SIXT brand and an innovative category management approach. Cellnet provides extensive reach and coverage across all markets in both the Australian and New Zealand retail and telecommunications channels.

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Turn Left is a leading Interactive Entertainment specialist across Australia and New Zealand. Partnering with some of the world’s market-leading brands, Turn Left provides a full-service distribution model, working with vendors and partners to manage fully integrated, localised end-to-end, go-to-market solutions with overarching marketing, P.R. and event activations.

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Performance Distribution is a leading specialist in online channels and direct-to-consumer distribution across Australia and New Zealand. They provide brands with websites, database management and digital campaigns as well as traditional distribution services. Performance Distribution provides an Omni-Channel technology platform to brands and retailers that wish to sell online.

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