Cellnet brings logistics in-house
Cellnet brings logistics in-house, opens new Distribution Centre in Melbourne
Cellnet Group Limited (ASX: CLT) is pleased to announce it has invested in its own dedicated
Distribution Centre located in Melbourne, in a move to optimise and consolidate its Australian
warehousing and logistics operations.
The strategic direction to take its supply chain in-house is driven by a desire to further enrich
customer experience, with an enhanced distribution model that will deliver omni-channel
solutions for traditional retail partners, customised business partner solutions, comprehensive
digital channel fulfillment and 3PL services.
“This is an extremely exciting step in our supply chain evolution. The need to unify logistics across
the group and have direct relationships with freight carriers became more evident during the
pandemic.” says Dave Clark, Cellnet Chief Executive.
Located in the Heatherton Parkview Estate, the modern 3,600m2 office and distribution facility has
sufficient capacity for all Cellnet operations with further headroom available for future growth
Opening on 1 July 2022, Cellnet will commence transitioning from its outsourced providers this
month, with initial deliveries from the new facility to commence mid-July ahead of the next iPhone
launch. Its online and gaming business units will follow in a carefully managed phased approach
to ensure minimal disruption.
“The team are looking forward to providing our brand and customer partners an enhanced
fulfillment experience from our new facility” Clark adds.
For further information please contact the Cellnet team on firstname.lastname@example.org